Customer Journey Mapping: Map out the customer's journey from awareness to conversion and beyond.
Product/Service Portfolio Optimization: Assess and refine the offerings to align with market demand and customer needs.
Market Analysis and Segmentation: Conduct in-depth market research to identify growth opportunities. Segment markets based o
Customer Journey Mapping: Map out the customer's journey from awareness to conversion and beyond.
Product/Service Portfolio Optimization: Assess and refine the offerings to align with market demand and customer needs.
Market Analysis and Segmentation: Conduct in-depth market research to identify growth opportunities. Segment markets based on demographics, behaviors, and needs.
Competitor Analysis: Evaluate competitors' strengths, weaknesses, and market positioning. Identify gaps in the market that your consulting service can fill.
Value Proposition Development: Define a clear and compelling value proposition that sets your product and services apart.
Customer Persona Development: Create detailed customer personas to tailor strategies to specific target audiences.
Digital Marketing Strategy
Digital Marketing Strategy
Digital Marketing Strategy
Develop comprehensive digital marketing strategies and plans aligned to business goals
Craft integrated strategies across channels - paid search, social, affiliate, email, SEO, content, and more
Perform market analysis, competitive benchmarking, and opportunity identification
Define KPIs, success metrics, and data collection frameworks
Provid
Develop comprehensive digital marketing strategies and plans aligned to business goals
Craft integrated strategies across channels - paid search, social, affiliate, email, SEO, content, and more
Perform market analysis, competitive benchmarking, and opportunity identification
Define KPIs, success metrics, and data collection frameworks
Provide ongoing optimization recommendations based on performance data
Analytics and Data Modeling
Analytics and Data Modeling
Analytics and Data Modeling
Build marketing mix models to analyze cross-channel contribution and optimize spending
Design attribution models quantifying platform influence on conversions
Identify customer acquisition, retention, and lifetime value trends
Extract insights from analytics tools like Google Analytics, Tableau, Looker, and more
Team Building & Training
Analytics and Data Modeling
Analytics and Data Modeling
Recruit, mentor, and develop high-performing digital marketing teams
Design org structures, document processes, and establish best practices
Conduct coaching and training on platforms, data analysis, optimization, and more
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